What a Great Idea
Surfing my blog reader the other day, I couldn’t help but react to the news about Microsoft bringing ads to the Zune. Boy, that ought to *really* help sales. Reg Braithwaite has commented on this already but I’ve really got to wonder how long it’ll take companies to figure out that putting the customer first works. I think Reg hits on it – we aren’t the target market here, shareholders or marketing departments are. Clearly the music industry doesn’t get it but anyone want to wager on the likelihood of ads on an iPod? Only one US air carrier posted a profit in the first quarter and they consider themselves first and foremost a customer service organization. Huh. Wonder if there’s a connect there? Nah, couldn’t be.